What is a Cookie?
A cookie is a small text file that resides on your computer. Cookies are used to remember your settings when you revisit a website and to identify how visitors navigate the site. Cookies provide valuable information to website owners to adapt and make changes to the site in order to improve the user experience.
In common with many websites we use different types of cookies to help improve your experience of using our website, specifically by:
- Understanding how many people have visited our website, the search terms they are using and the journeys they make in order to locate content.
We do not use the information captured for any other purpose.
Types of cookies
These are stored on a temporary basis and usually deleted when you close your browser. These are used primarily to help you complete tasks online, for example remembering your details whilst completing an online form to save you re-entering; or remembering search terms you have recently used.
These are stored for a fixed period of time, generally so the website knows that you have visited previously and any preferences you might have indicated at that time. These are particularly used in the collection of visitor statistics.
These cookies are usually set in one of two ways:
- First party cookies – These are set directly by the website you are visiting and the information is only used by that website.
- Third party cookies – These are set by a different website/organisation to the one you are currently using and the data may be shared.
Categories of cookie used on this website
Cookies fall into broad categories depending on their intended use:
Strictly necessary cookies: Enable you to move around the website and use its core features.
Performance cookies: Collect information about how you use the website, are anonymised when aggregated and are only used to help improve the website’s performance.
Functionality cookies: Allow the website to remember choices you’ve made and provide a more enhanced, personalised service. Not used to track your activities on other websites.
Targeting/tracking cookies: Used to deliver more relevant advertising. Usually placed by third-party agencies and the information gathered may be shared with other organisations.
Currently all cookies on laffordhomes.co.uk fall into the following category:
- Performance cookies: Visitor metrics across the website
For more information about cookies in general please visit All About Cookies.
How do I control what cookies are used?
Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However this may prevent you from taking full advantage of our website. To find out exactly how you can manage cookies on your computer please visit the All About Cookies website.